Twitter

Twitter To Buy Newsletter Platform Revue

Twitter has reached a deal to buy newsletter platform Revue Holding BV, the companies said Tuesday, reflecting the interest among social-media companies in providing content creators with tools to make money, reported The Wall Street Journal. 

Financial terms of the deal for Revue, a startup founded in the Netherlands in 2015, weren’t disclosed.

“Revue will accelerate our work to help people stay informed about their interests while giving all types of writers a way to monetize their audience–whether it’s through the one they built at a publication, their website, on Twitter, or elsewhere,” said Twitter’s product chief, Kayvon Beykpour, and vice president of publisher products, Mike Park, in a blog post.

With Revue, users write and publish their own editorial newsletters. Twitter said Revue will remain a stand-alone service under the deal and that it plans to expand the startup’s current six-person workforce.

Twitter also said it is making Revue’s premium features free for all users and lowering the paid newsletter fee to 5%, with Mr. Park saying the move will “help maximize the revenue writers earn from their audience.”

Want more news? Subscribe to CPI’s free daily newsletter for more headlines and updates on antitrust developments around the world.