Are the goals of competition and privacy in alignment or in conflict? The antitrust-privacy interface is the subject of much academic and policy debate, particularly in the context of digital platforms. This article maps the contours and underlying values of two models for managing the interface, one of policy consistency (as manifested in Europe) and one of policy separation (as manifested in the United States). It identifies a third model, one of policy innovation (as manifested in Australia), and explains why this model has the potential to overcome limitations inherent in alternatives.